Luxury fashion, re.VIVED responsibly
re.LUXE SOCIETY acquires customer‑returned, faulty, and unsold stock from luxury brands and online retailers, re.VIVING each piece through the talent of emerging designers at top fashion colleges worldwide. The transformed items are then discreetly re.SOLD through exclusive offline secret sales events, reducing waste, supporting brands’ ESG and circular‑economy commitments, and preserving brand integrity through controlled, non‑public channels.
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Our re.MISSION
At re.LUXE SOCIETY, long-term partnerships with luxury brands and online retailers support circular economy and sustainability goals. Transparent re.VIVAL stock programs protect brand integrity and promote responsible practices.
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The platform operates as a global community dedicated to preserving luxury through innovation and sustainability.
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As EU and national laws restrict destruction of unsold non-food goods, including textiles under AGEC law and upcoming EU rules, a compliant circular route replaces destruction. The focus stays on re.use, re.design, and controlled resale while preserving brand equity.
re.ABOUT us
In partnership with leading fashion colleges, re.LUXE SOCIETY works with emerging designers to revive returned, faulty, and unsold luxury stock.
Through re.PACKING, re.PAIR, re.DESIGN, and re.PURPOSING, items become high-quality, exclusive pieces while preserving brand prestige.
The re.VIVED creations are privately re.SOLD via VIP offline sales and curated fashion events to collectors and industry insiders.
This controlled circular model prevents landfill, incineration, and grey-market leakage. Brand image and exclusivity remain protected while supporting sustainability and circular economy goals.
Meet the re.FOUNDER
For over a decade, Saliha Sheeraz has helped fashion and homeware brands achieve their sustainability and circular economy goals, reselling surplus stock and luxury furniture through sample sales and pop-up events in London. Since 2011, she has hosted 120+ fashion and lifestyle trunk shows, establishing herself as a leader in returns luxury resale. As the founder of re.LUXE SOCIETY, she continues to support brands in recirculating stock responsibly while preserving brand integrity.
Why re.LUXE SOCIETY?
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Discreet Brand Partnerships
We acquire stock discreetly, with no public promotions or online brand mentions, ensuring complete confidentiality at all times
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Craftmanship & Excellence
Emerging designers or top fashion colleges use brand-approved materials and techniques to re.pack, re.design, re.pair, and re.purpose items while upholding artisanal quality. Each piece is restored to luxury standards in a brand-approved manner
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Regulatory & ESG Assurance
We help brands navigate tightening EU anti‑waste and textile regulations by turning at‑risk and returned stock into circular value streams instead of destruction, and by providing clear documentation of reuse, resale and, where unavoidable, certified end‑of‑life treatment.​
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Controlled & Exclusive Sales
Stock remains unadvertised, sold only via invite-only offline secret sales at college campuses, preserving brand prestige and resale strategy.
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Sustainable & Circular Luxury
We help luxury brands meet sustainability goals while maintaining exclusivity, offering discretion, innovation, and zero brand dilution​
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Proven Success
Trusted by 41+ luxury brands, we've recirculated 124,000+ luxury items, serving 15,000+ VIP clients, and nurtured 675+ college fashion students worldwide.
Our strategic re.PARTNER
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Exclusive Capsule Collaborations
Through our collaboration with JCA | London Fashion Academy (founded by Prof. Jimmy Choo), brands can commission JCA students to upcycle, re.design, and re.purpose faulty and returned stock into exclusive capsule collections. These co-branded creations can also be sold through the brand’s preferred sales channels, maintaining exclusivity while embracing sustainability.
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Future Fashion Talent & Innovation
Brands gain access to JCA’s emerging designers, trained in haute couture and sustainable fashion, with the opportunity to sponsor bespoke upcycled collections or collaborate with students on exclusive projects. Additionally, brands can recruit top talent by offering internships or full-time positions, fostering the next generation of luxury fashion innovators
